Privacy Policy

Dutypoint Pump Selection Tool

1. Introduction

Dutypoint Ltd ("we", "us", "our") is the data controller for personal data collected through the Dutypoint Pump Selection Tool ("the Service"). The software powering this Service is developed and operated by digirom GmbH (Drensteinfurt, Germany).

We are committed to protecting your privacy and handling your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

This Privacy Policy explains what data we collect, how we use it, and your rights regarding your personal information.

2. Information We Collect

We collect the following categories of data when you use the Service:

Account Data

When you register for an account, we collect:

Name and display name
Email address
Company name
Password (stored in encrypted form)

Project Data

When you use the Service, we store:

Pump selections and configurations
Hydraulic parameters (flow, head, duty points)
Project names, notes, and documentation
Generated datasheets and technical specifications

Usage Data

We automatically collect:

Pages visited and features used
Session duration and interaction patterns
Search queries within the Service

Technical Data

We automatically collect:

IP address
Browser type and version
Device type and operating system
Referring website

3. How We Use Your Information

We use the information we collect to:

Provide, maintain, and improve the Service
Process and store your pump selections and project data
Manage your user account and authentication
Send technical notices, updates, and support messages
Analyse usage patterns to improve the Service
Ensure the security and integrity of the Service
Comply with legal obligations

4. Legal Basis for Processing

We process your personal data on the following legal bases under UK GDPR:

Contract performance — Processing necessary to provide your account and project management services (Article 6(1)(b))
Legitimate interests — Analytics, service improvement, and security monitoring (Article 6(1)(f))
Consent — Where we send marketing communications or use non-essential cookies (Article 6(1)(a))
Legal obligation — Where required to comply with applicable laws and regulations (Article 6(1)(c))

5. Data Sharing

We do not sell your personal data. We may share your information with:

Service providers — Hosting providers and technical partners who assist in operating the Service, acting as data processors under our instructions
Analytics providers — We use Google Analytics and Microsoft Clarity to understand how the Service is used. These providers may collect anonymised usage data
Legal requirements — Where required by law, court order, or regulatory authority
Project sharing — When you choose to share a project with other users, the shared data is accessible to those users

6. Data Retention

Account data is retained for as long as your account remains active
Guest account data is temporary and may be deleted after a period of inactivity
Project data is retained for as long as needed to provide the Service
Usage and technical data is retained in anonymised form for analytics purposes

You may request deletion of your account and associated data at any time by contacting us.

7. Data Security

We implement appropriate technical and organisational measures to protect your personal data, including:

Encrypted connections (HTTPS/TLS) for all data transmission
Secure password storage using industry-standard hashing
Access controls and authentication mechanisms
Regular security reviews and updates

While we take reasonable steps to protect your data, no method of electronic transmission or storage is completely secure.

8. Your Rights

Under the UK GDPR, you have the following rights:

Right of access — Request a copy of the personal data we hold about you
Right to rectification — Request correction of inaccurate or incomplete data
Right to erasure — Request deletion of your personal data
Right to restriction — Request restriction of processing in certain circumstances
Right to data portability — Request your data in a structured, machine-readable format
Right to object — Object to processing based on legitimate interests
Right to withdraw consent — Where processing is based on consent, you may withdraw it at any time

To exercise any of these rights, please contact us using the details in Section 12 below.

You also have the right to lodge a complaint with the Information Commissioner's Office (ICO) if you believe your data protection rights have been violated: ico.org.uk

9. Cookies

The Service uses cookies to ensure proper functionality:

Essential cookies — Session cookies required for authentication and Service operation. These are strictly necessary and do not require consent
Analytics cookies — Used by Google Analytics and Microsoft Clarity to understand usage patterns and improve the Service

For more information about cookies used across Dutypoint services, please refer to the Dutypoint Cookie Policy.

10. International Data Transfers

Your data is primarily processed within the United Kingdom and the European Economic Area (EEA). Where data is transferred outside the UK/EEA, we ensure appropriate safeguards are in place in accordance with UK GDPR requirements.

11. Changes to This Policy

We may update this Privacy Policy from time to time. Changes will be effective immediately upon posting to this page. We encourage you to review this policy periodically.

12. Contact

For questions about this Privacy Policy or to exercise your data protection rights, please contact:

Dutypoint Ltd
Unit A, Quedgeley West Business Park
Gloucester, GL2 4PA
United Kingdom

Email: enquiries@dutypoint.com
Tel: 01452 300 110

Last updated: February 2026

Discuss your next project today. Call our pump specialist now on 01452 300 110 or email enquiries@dutypoint.com

Site by The Digirom^®